
Hugo Boss Alive Eau de Toilette 80ml
An aromatic-woody eau de toilette by Hugo Boss: a bright opening of apple and mandarin orange, a floral heart of jasmine and May rose, and a warm cedar, sandalwood and moss finish. Supplied in the 80 ml spray size for designer fragrance ranges.
An aromatic-woody eau de toilette by Hugo Boss: a bright opening of apple and mandarin orange, a floral heart of jasmine and May rose, and a warm cedar, sandalwood and moss finish. Supplied in the 80 ml spray size for designer fragrance ranges.
Genuine products are non-negotiable at FRAGRANTA. Since 2009, we have worked exclusively with carefully vetted suppliers and established trading partners.
Every incoming shipment undergoes in-house quality control before being approved for sale. Our standard is clear: FRAGRANTA supplies genuine branded products exclusively.
Product description
Launched in 2021, Hugo Boss Alive Eau de Toilette pairs juicy freshness with a polished woody signature. It opens on mandarin orange, apple, magnolia and lemon for an immediately bright, easy-to-wear effect. The heart brings together Arabian jasmine, May rose and clary sage, adding floral depth with a subtly herbal edge. Cedar, sandalwood and moss close the composition on a dry, warm base that gives the scent structure and staying power on skin. Classified as aromatic and woody, Alive suits everyday wear, office hours and relaxed evenings alike. For best results, apply from around 20 cm onto warm pulse points such as the neck, décolleté and inner wrists, and refresh during the day as needed. Offered here in the 80 ml eau de toilette format.
For retailers: Hugo Boss is a globally recognised designer label that drives footfall in perfumeries, concept stores and online shops. The 80 ml eau de toilette works as a core listing in the designer tier and cross-sells naturally with other Hugo Boss fragrances, gift sets and grooming lines. Authentic branded product for retail and online resale, available at net trade prices.
Hugo Boss is one of the best-known international designer labels and stands for clean, contemporary fragrance concepts. Its perfumes are produced under Coty, based in Paris, France. For stockists, that combination means strong brand recognition across bricks-and-mortar and e-commerce channels. FRAGRANTA carries the range at net wholesale prices for perfumeries, concept stores and online resellers.
Highlights for your assortment
- Aromatic-woody blend of apple, jasmine and cedar
- 80 ml eau de toilette – practical shelf size
- Globally recognised Hugo Boss designer label
- Launched in 2021, a year-round core listing
- Authentic branded product for retail and online resale
- Brand
- Hugo Boss
- Series
- Alive
- Product type
- Eau de Toilette
- Content
- 80 ml
- Scent family
- Aromatic · Woody
- EAN
- 3616300896037
- Origin
- Hersteller: Coty, 14 Rue Du Quatre Septembre, 75002 Paris, Frankreich
Fragrance profile
Top notes
Mandarin orange, apple, magnolia and lemon open the fragrance with a juicy, citrus-fresh lift that reads instantly bright.
Heart notes
Arabian jasmine, May rose and clary sage build a floral heart with an aromatic, lightly herbal facet.
Base notes
Cedar, sandalwood and moss round off the composition with a dry, warm woody base that adds depth and wear time.
Hugo Boss
FRAGRANTA carries the Hugo Boss range at net wholesale prices — EAN-verified, with live stock and dispatch within 24–48 hours to retailers across Europe.
View all Hugo Boss productsFrequently asked questions
Who can place orders on FRAGRANTA?
FRAGRANTA is a B2B-only platform for registered businesses with a valid VAT number, including retailers, online shops, wholesalers and other professional resellers. We do not supply private individuals.
Is there a minimum order quantity or minimum order value?
No. Available products can be ordered from just one unit and there is no minimum order value. This allows you to adapt order quantities flexibly to your actual requirements.
Is the stock shown actually available?
Yes. The quantities shown to logged-in customers reflect the stock held in our own EU warehouse. Stock levels are continuously updated as orders are placed and new goods are received.
How does ordering on FRAGRANTA work?
Once your B2B account has been registered and verified, you can select available products, add them to your cart and submit the order directly through the platform. You will then receive a pro forma invoice. Once payment has been received, the order will be prepared for dispatch.
Which countries does FRAGRANTA deliver to?
FRAGRANTA supplies business customers in more than 25 European countries. Available destinations, shipping methods and shipping costs depend on the delivery country and shipment size and are shown during the ordering process.
How long do dispatch and delivery take?
Once payment has been received, your order will generally be picked and prepared for dispatch within 24–48 hours. The subsequent transit time depends on the destination country and selected shipping method.
Are cart discounts available?
Yes. Cart discounts of 1–3% are applied automatically from a net cart value of €1,000. Logged-in customers can see the applicable discount level in the pricing table and cart.
Does FRAGRANTA offer dropshipping?
We currently ship orders to our customers’ registered business or warehouse address. A dropshipping solution for neutral direct delivery to end customers is under development and is not yet available.
How does FRAGRANTA ensure authenticity and quality?
FRAGRANTA sources goods exclusively through carefully selected and vetted supplier relationships. Before being approved for sale, every incoming shipment also passes through our in-house quality control at our own warehouse.
Who can I contact if I need help with an order?
If you need assistance with an order or have any other questions, contact our support team at info[at]fragranta.eu . Dedicated contacts are also available for enterprise customers and larger business partnerships.



